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How Are Fundraising Goals Set?

How Are Fundraising Goals Set?

Are you setting realistic fundraising goals? Checking your progress throughout the year and anticipating future funding needs will help to meet your goals. Using examples from other organizations can help to guide your goal setting process.

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If I only had five more staff - Quality vs. quantity

If I only had five more staff – Quality vs. quantity

If you don’t hire the right people, or can’t support their work, you won’t see much difference in fundraising results. Nonprofits can grow their staff and stumble over each other. There are also lean operations that raise funds in a nimble fashion.

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UNCF Ad Campaign

What it takes to build a national brand

We drove to JFK to meet the red eye from LA and pick up Alex Haley whose televised historical novel, Roots, was astonishing America. I’d set up an 8 a.m. “power breakfast” at the Regency with UNCF’s corporate CEO supporters.

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A Mind is a Terrible Thing to Waste

It takes a team to bring a vision to life. Hear the story of Harriet Sherman Schimel and the work of her team on the historic UNCF A Mind is a Terrible Thing to Waste campaign that changed higher education fundraising.

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Growing a diverse donor base

How does a nonprofit deliver on its mission while in the midst of change that may not be embraced by all members of the board or funders. Balancing the power and voices of funders, board members, people served, and those not served.

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How diverse is your fundraising?

How diverse is your fundraising?

Asking fundraisers (professionals and volunteers) to look at who they are cultivating / soliciting as donors is one component of building equity. Building diversity into all aspects of your vision and priorities can broaden fundraising effectiveness.

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Plan to take the craziness out of fundraising

What should you include in your fundraising plan? Five things to include that can help take some of the “craziness” out of fundraising. Be proactive and reduce the exasperation, exhaustion, and frustration that can overcome staff and volunteers.

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Its time to create your fundraising plan

Its time to create your fundraising plan

A fundraising plan is one of the best ways to set goals, gain buy-in from others, and raise the money your nonprofit needs. Your plan can be simple or complex, depending upon the complexity of your organization, your fundraising goals, and your organization’s culture and history of fundraising. Three things to consider as you build your plan.

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Don’t keep data out of decision making!

Don’t keep data out of decision making!

Don’t let preconceptions get in the way of determining who should be part of your solicitation team. Your data people know more than you think they do. And, if you make them a full member of your team, sharing your plans and projections, they can add insights and data you need to succeed.

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Staying relevant after Black History Month

What does it mean to engage in Black History Month? More importantly, what will you do after February? How do the everyday actions of our nonprofits, businesses, or philanthropy impact the creation of tomorrow’s Black history? Let’s make history.

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