Category Archives: Successes

Celebrate a New National Park

Sometimes a dream appears so big you wonder if it can come true. Here is our position: Believe that you can, and then bring together people who share your vision and are willing to contribute their talents, connections, time and money to make it happen. That’s how we got our newest national park and a tribute to Black history. About five years ago we were asked to help create awareness and support for the idea of making Port Chicago – the Concord, CA area site where the largest U.S. home front disaster during World War II took place – a part of the national park system. Our founder, Mel Shaw, had just brought together a group of local African American leaders and influencers to encourage Black families to visit Yosemite […]

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Cultivating Foundations

Writing grants is a major source of revenue for many non-profits. However, writing the proposal is only one part of the process. We asked Patrick Heryford, the director of corporate and foundation relations for the YMCA of San Francisco to share his experience. Saad & Shaw: You mentioned that there is so much more to grantsmanship than writing a proposal and sending it off to a funder. Would you share with our readers a little bit about what that “so much more” is? Patrick Heryford: An accurate and well-written proposal is essential, however, building open and trusting relationships with funders is considerably more important. It is easier for a foundation to say “no” to an anonymous piece of paper than it is to a human being. By the time you […]

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Take a page from the pros….

Hillary Clinton knows a lot about a lot of things. And fundraising is definately one of the things she knows inside and out. Find out how she helped raised $54 million in nine months without solicting gifts. And learn the six take-away lessons you can apply to fundraising at your organization or institution.

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Timing is everything. Or is it?

Allen Temple Baptist Church of Oakland, CA launched its $5million capital campaign in October 2008. If you can recall that was the month of the American economic meltdown. Newscasters were crying the sky is falling…. But they raised $1million from church members during the worst of times! Read more…

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Cause marketing – everyone wins

Cause marketing is one way for businesses and non-profit organizations to partner with each other to create value, generate revenue and increase visibility. Here’s a real life example. In November we leased a Subaru Legacy. We love it! Great car. Great lease price. Meets all our needs and those of our new dog. In our search for a new vehicle Mel spent months test driving cars and negotiating lease prices. We found the Legacy by chance. We drove by a Subaru dealership on our way to the movies and saw a Legacy out front with a sign that said $199/month. Well that’s a great price. And Mel said it’s top rated by Car & Driver magazine. We were sold. But we got more than we bargained for. The dealer told […]

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Fresno City College Secures $800,000 Kresge Grant

Yes – it can be done! Fresno City College receives an $800,000 matching grant from the Kresge Foundation for their first capital campaign. They are raising $4 million to rennovate and restore the Old Administration Building – the oldest higher education building west of the Mississippi River.

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